Focal Point

387 Cheongpa-ro, Yongsan District, Seoul, South Korea
+82 2-6953-0338
$$$ cafe
(231 Reviews)
Price Range ₩10,000–20,000

If you find yourself in Seoul and are in need of a delightful pitstop, look no further than Focal Point, a charming café located conveniently at 387 Cheongpa-ro in the bustling Yongsan District. Just a stone's throw from Seoul Station, this inviting café offers a perfect blend of comfort and flavor that is sure to elevate your day.

Emphasizing a creative twist on classic pastries, Focal Point is particularly famed for its delectable pies. Among the many offerings, the signature Bulgogi pie stands out—a savory delight that captures the essence of Korea with its rich, marinated beef, perfectly encased in a flaky crust. For a sweet conclusion, don’t miss the apple pie, which can even be enjoyed in a low-sugar version, catering to those mindful of their sugar intake while still craving a treat.

Customer 'Ji Kim', who passionately touts Focal Point as her "favorite pie place," speaks volumes about the enticing flavors available. She praises the café for its seasonal menu updates, promising freshness and relevance in their offerings. It's clear that Focal Point not only serves pastries but presents an evolving culinary experience that keeps patrons eagerly anticipating what's next.

The ambiance of Focal Point is another highlight. Described as bright and pleasant by Kare Brainerd, this café makes for a perfect retreat—whether you're waiting for a train, recovering from a long flight, or simply looking for a space to relax. The pleasant background music enhances the experience, creating an atmosphere that's both serene and uplifting, allowing patrons to unwind while enjoying delicious bites.

Additionally, the café is highly accommodating for travelers. With clean, spacious seating areas, available power plugs for your devices, and free Wi-Fi, you can easily recharge both yourself and your devices. Ng Qian Lan remarks on the convenience and friendliness of the staff, often providing a welcoming English-speaking service that makes every visitor feel right at home.

With engaging options ranging from the Grilled Corn Pie to the savory Valencia Pie with shrimp and avocado, Focal Point is not just a spot for the pie lover; it's also a family-friendly venue that offers flavors to satisfy even the pickiest eaters, as noted by customer 'Alvin Pek'. Their croissants are an added treat, embodying the flawless balance of softness and crunch that any pastry lover would cherish.

As you enjoy your time at Focal Point, you’ll discover that this café is more than just a culinary stop; it’s an infusion of comfort, creativity, and community spirit all served in one delightful package. Whether you’re having a casual coffee date, a quick break before catching your train, or indulging in a luxurious pastry experience, Focal Point is a place worth cherishing on your Seoul adventure.

Accessibility
No wheelchair-accessible car park
No wheelchair-accessible entrance
Service options
Has outdoor seating
Offers takeaway
Serves dine-in
No delivery
Highlights
Serves great coffee
Serves great dessert
Has great tea selection
Popular for
Popular for breakfast
Good for solo dining
Offerings
Serves alcohol
Serves beer
Serves coffee
Quick bite
Dining options
Serves breakfast
Serves brunch
Serves dessert
Has seating
Amenities
Has toilet
Atmosphere
Casual
Cosy
Trendy
Crowd
Good for groups
Popular with tourists
Payments
Accepts credit cards
Openings Hours
Checking

Monday

07:30 AM - 10:00 PM

Tuesday

07:30 AM - 10:00 PM

Wednesday

07:30 AM - 10:00 PM

Thursday

07:30 AM - 10:00 PM

Friday

07:30 AM - 10:00 PM

Saturday

07:30 AM - 10:00 PM

Sunday

07:30 AM - 10:00 PM

231 Reviews
Ji Kim

10 Sep 2025

Focal Point is my favorite pie place. Period. I’m not even a huge fan of pastries, but Focal Point's pies are just on point. My all-time favorites are their signature Bulgogi pie and the apple pie. They even offer a low-sugar version of the apple pie, which is perfect if you're health-conscious but still love dessert (a.k.a. me ). They update their menu seasonally, which keeps things very trendy and exciting. In the spring, they had a strawberry series with items like strawberry cream pie and special strawberry drinks. These days, it’s all about matcha!! I haven’t tried the matcha menu yet, so I guess it’s time for another visit. Located right in front of the train station, it’s also a super convenient stop for travelers.

Kare Brainerd

07 Sep 2025

Perfect place to wait for the train. We came here from our red eye flight and spent some time to wait for our train. The ambiance is bright and pleasant, the jeju matcha latte is on point and there is such a wide assortment of pastries. I wanted to try them all.

Ng Qian Lan

23 Aug 2025

situated opposite seoul station, very convenient if you are looking for a place to rest before/after flight. the shop is very clean and spacious and has power plugs to charge your phone, free wifi is also provided! staff is english speaking & very friendly. good music as well. menu is abit expensive, i paid 13,000 won for chocolate latte & pie.

alvin pek

15 Aug 2025

Order 3 pies at Focal Point situated near Seoul Station: - Grilled Corn Pie - Valencia Pie (Shrimp Avocado) - Napoli Pie (Tomato Egg Plant) Cost: - Grilled Corn Pie (KRW8000) - Valencia Pie (KRW8000) - Napoli Pie (KRW 7500) The croissants are soft and crusty. The respective flavors are tasty. Well like from a family of 4 (2 adults and 2 children) for breakfast.

Chie MORII

14 Aug 2025

I stopped by while waiting for my train at Seoul Station. Unlike the inside of Seoul Station, I could spend my waiting time quietly. I really liked the sense of background music.

BH Sun

04 Aug 2025

Lots of seats, nice place to chill and have a coffee. Pastry is decent too

10361134 10361134

31 Jul 2025

Found the cutest café right by Seoul Station Literally across from exits 3 & 15 (the side opposite Lotte Mart, next to the Express Train entrance). Such a lifesaver if you’ve got a little time before the airport and just wanna chill instead of wandering around. And if you love pies… you’re in for a treat It’s a 3-story spot with both indoor & outdoor seating, so no stress about finding a table. Even the bathrooms are fancy with bidet toilets Tried the apple pie and it was chef’s kiss — not too sour, not too sweet. The beef quiche was super good too, flavorful but not salty at all. If you dine in, they warm it up for you and omg it tastes heavenly when it’s hot For takeaway, they pack it up nicely in paper boxes. You can even bring the sweet pies back to Taiwan (though they might get a little squished on the way… still yummy, but maybe not the best gift idea).

Geraldine Ang

22 Jul 2025

very nice and pretty cafe! music played was exciting and fun, nice to seat around and people watch. located near seoul station which was convenient to grab a bite. there was a variety of pastries and drinks to choose from!

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